{"id":700,"date":"2020-04-12T23:43:15","date_gmt":"2020-04-13T06:43:15","guid":{"rendered":"https:\/\/allpotatoes.com\/?p=700"},"modified":"2024-03-29T15:54:50","modified_gmt":"2024-03-29T07:54:50","slug":"the-famous-brand-of-potato-chips","status":"publish","type":"post","link":"https:\/\/allpotatoes.com\/fr\/the-famous-brand-of-potato-chips\/","title":{"rendered":"La c\u00e9l\u00e8bre marque de chips de pomme de terre"},"content":{"rendered":"<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"     data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;700&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;10&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;4.6&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;4&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;4.6\\\/5 - (10 votes)&quot;,&quot;size&quot;:&quot;20&quot;,&quot;title&quot;:&quot;The famous brand of potato chips&quot;,&quot;width&quot;:&quot;108.4&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>              <div class=\"kksr-stars\">      <div class=\"kksr-stars-inactive\">             <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>     <\/div>      <div class=\"kksr-stars-active\" style=\"width: 108.4px;\">             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>     <\/div> <\/div>                   <div class=\"kksr-legend\" style=\"font-size: 16px;\">             4.6\/5 - (10 votes)    <\/div>     <\/div>  <p class=\"wp-block-paragraph translation-block\">Nowadays, there are many <strong><a href=\"https:\/\/allpotatoes.com\/fr\/potato-chips-production-line\/\">potato chips production line<\/a> manufacturers<\/strong>. Among the top five potato chip brands in the United States, snack business,Lay&#8217;s and Ruffles are affiliated with Pepsi&#8217;s, and Frito-Lay, Kettle and Cape Cod&nbsp;belong to Snyder&#8217;s-Lance. The fifth is Utz brand, which is currently an independent brand, and it has decided to continue to grow by joining the Snack Food Association.<\/p>    <h2 class=\"wp-block-heading\">La marque la plus populaire - Lay \u2019s<\/h2>    <p class=\"wp-block-paragraph translation-block\">Lay&#8217;s is the most popular potato chips brand in the world and the flagship brand of Frito-Lay. The success of this brand&#8217;s dominant position is inextricably linked to its smart business development strategy, including continuous innovation and expansion through investment in new factories or the acquisition of smaller&nbsp;<strong><a href=\"https:\/\/allpotatoes.com\/fr\/potato-chips-production-line\/\">potato chips production line<\/a> manufacturers<\/strong>. Through constant operation, the brand name has become the biggest asset. Lay&#8217;s is known as Coca-Cola in the world of potato chips.<\/p>    <figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chips.jpg\" alt=\"\" class=\"wp-image-704\"\/><figcaption>chips de pommes de terre <\/figcaption><\/figure>    <h2 class=\"wp-block-heading\">Qu\u2019est-ce qui rend Lay \u2019s si populaire ?<\/h2>    <p class=\"wp-block-paragraph\">&nbsp;La force d\u2019une marque ne d\u00e9pend pas seulement de ses performances externes. La performance externe n\u2019est que le d\u00e9but. La cr\u00e9ation de la valeur de la marque s\u2019accomplit en \u00e9tablissant un sentiment d\u2019existence continu. Autrefois, cette pr\u00e9sence \u00e9tait bas\u00e9e sur la publicit\u00e9 traditionnelle comme les annonces imprim\u00e9es et la publicit\u00e9 t\u00e9l\u00e9vis\u00e9e. Aujourd\u2019hui, avec l\u2019essor des nouveaux m\u00e9dias, en particulier les r\u00e9seaux sociaux, il est plus facile de construire une marque forte.<\/p>    <h2 class=\"wp-block-heading\">Ruffles<\/h2>    <p class=\"wp-block-paragraph\">Ruffles est une autre marque de chips de pomme de terre de Frito-Lay populaire sur le march\u00e9 am\u00e9ricain. C\u2019est une v\u00e9ritable marque am\u00e9ricaine, utilisant le rouge, le blanc et le bleu comme ses couleurs embl\u00e9matiques. Le dernier style de logo a \u00e9t\u00e9 cr\u00e9\u00e9 par DuPuis Group en 2015. Le nouveau logo est \u00e9crit avec des lignes \u00e9paisses. En particulier, le baseball et le football am\u00e9ricain sur le sac ont \u00e9tabli une forte corr\u00e9lation, et ont \u00e9t\u00e9 introduits sur le march\u00e9 comme un produit de retour aux fans de chips de pomme de terre Frito-Lay. La caract\u00e9ristique principale de cette marque est que la texture des chips de pomme de terre est ondul\u00e9e, avec des lignes en relief. Le go\u00fbt de Ruffles est plus ferme et difficile \u00e0 casser, donc lorsque les consommateurs prennent une bouch\u00e9e, ils peuvent joyeusement tremper le reste dans la sauce pour continuer \u00e0 manger. Cette marque vise les consommateurs masculins, et son orientation de communication est tr\u00e8s cibl\u00e9e, g\u00e9n\u00e9ralement associ\u00e9e au sport et \u00e0 l\u2019humour.<\/p>    <figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"540\" src=\"https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chip.jpg\" alt=\"\" class=\"wp-image-703\" srcset=\"https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chip.jpg 720w, https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chip-360x270.jpg 360w, https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chip-180x135.jpg 180w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><figcaption>chips de pomme de terre Ruffles<\/figcaption><\/figure>    <h2 class=\"wp-block-heading\">Snyder&#8217;s-Lance<\/h2>    <p class=\"wp-block-paragraph\">Snyder&#8217;s-Lance Foods is known as a snack enthusiast&nbsp;and owns two other potato chip brands in the United States, Kettle and Cape Cod. Compared with Frito-Lay&#8217;s positioning in the mass consumer market, Snyder&#8217;s-Lance tends to be niche and the price is slightly higher.<\/p>    <figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"720\" height=\"540\" src=\"https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chips-made-by-processing-machine.jpg\" alt=\"\" class=\"wp-image-705\" srcset=\"https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chips-made-by-processing-machine.jpg 720w, https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chips-made-by-processing-machine-360x270.jpg 360w, https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chips-made-by-processing-machine-180x135.jpg 180w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><figcaption>chips de pomme de terre fabriqu\u00e9s par une usine professionnelle<\/figcaption><\/figure>","protected":false},"excerpt":{"rendered":"<p>De nos jours, il existe de nombreux fabricants de lignes de production de chips de pomme de terre. Parmi les cinq principales marques de chips de pomme de terre aux \u00c9tats-Unis.<\/p>","protected":false},"author":1,"featured_media":705,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[1,12],"tags":[557,575,634,86,574],"class_list":["post-700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-other-tips","tag-chips","tag-line","tag-manufacturers","tag-potato","tag-production"],"_links":{"self":[{"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/posts\/700","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/comments?post=700"}],"version-history":[{"count":0,"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/posts\/700\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/media\/705"}],"wp:attachment":[{"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/media?parent=700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/categories?post=700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/allpotatoes.com\/fr\/wp-json\/wp\/v2\/tags?post=700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}