The potato chips have always been popular in the snack market, and many companies continue to design new potato chips. Aiming at the huge growth potential of potato chips market, Orion launched two types of thin potato chips with high good price, that is, classic original flavor and fresh cucumber flavor. Prior to this, Orion focused on the thick potato chips market and maintained its growth for 13 years. Having a professional pabrik pengolahan keripik kentang is also one of their advantages.
Pasar camilan terus berkembang pesat dengan permintaan yang kuat untuk keripik kentang.
The current annual output value of China’s snack industry has reached 2,215.6 billion yuan. It is expected that by 2020, the total output value of the domestic snack industry will reach a peak of 3 trillion yuan. Among the snack foods, the puffed category is one of the most negligible categories. Relevant data show that the sales volume of China’s expanded food market in 2018 was 19.7 billion yuan, a year-on-year increase of 4.9%. It is estimated that in the next five years, the annual growth rate of puffed food can be maintained at about 2.5%. It can be seen that the classic representative of puffed food has a lot of room for growth in the future, which will also promote the development of pabrik pengolahan keripik kentang.
Mengembangkan berbagai rasa keripik kentang.
Dalam konteks permintaan konsumen yang beragam, perusahaan juga perlu mempercepat pengembangan berbagai jenis keripik kentang. Rasa yang enak sangat penting. Saat ini, rasa asli dan rasa mentimun mendominasi pangsa pasar tertinggi, dan mereka memiliki banyak penggemar setia. Sementara itu, keripik kentang klasik dan asli sedang diteliti dan dikembangkan ke pasar baru untuk memenuhi kebutuhan beragam konsumen.
Faktor apa yang mempengaruhi konsumen untuk membeli keripik kentang?
Penelitian menemukan bahwa faktor yang mempengaruhi konsumen untuk membeli keripik kentang tidak hanya rasa, tetapi juga efisiensi biaya produk. Jika Anda melakukan survei pasar, Anda akan menemukan bahwa harga 90 gram keripik kentang bahkan sedikit lebih murah daripada harga keripik kentang 70 hingga 75 gram.
Regardless of which flavors of potato chips are produced, professional potato chips processing machines are indispensable. Enterprises should consider comprehensively when purchasing equipment and choose the machine that suits them.
