{"id":668,"date":"2020-04-10T02:50:37","date_gmt":"2020-04-10T09:50:37","guid":{"rendered":"https:\/\/allpotatoes.com\/?p=668"},"modified":"2024-03-29T15:56:58","modified_gmt":"2024-03-29T07:56:58","slug":"what-factors-influence-consumers-to-buy-potato-chips%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/allpotatoes.com\/ru\/what-factors-influence-consumers-to-buy-potato-chips%ef%bc%9f\/","title":{"rendered":"\u041a\u0430\u043a\u0438\u0435 \u0444\u0430\u043a\u0442\u043e\u0440\u044b \u0432\u043b\u0438\u044f\u044e\u0442 \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u043f\u0440\u0438 \u043f\u043e\u043a\u0443\u043f\u043a\u0435 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f?"},"content":{"rendered":"<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"     data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;668&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;20&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;4.6&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;4&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;4.6\\\/5 - (20 \u0433\u043e\u043b\u043e\u0441\u043e\u0432)&quot;,&quot;size&quot;:&quot;20&quot;,&quot;title&quot;:&quot;What factors influence consumers to buy potato chips\uff1f&quot;,&quot;width&quot;:&quot;108.4&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>              <div class=\"kksr-stars\">      <div class=\"kksr-stars-inactive\">             <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>     <\/div>      <div class=\"kksr-stars-active\" style=\"width: 108.4px;\">             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>             <div class=\"kksr-star\" style=\"padding-right: 4px\">               <div class=\"kksr-icon\" style=\"width: 20px; height: 20px;\"><\/div>         <\/div>     <\/div> <\/div>                   <div class=\"kksr-legend\" style=\"font-size: 16px;\">             4.6\/5 - (20 \u0433\u043e\u043b\u043e\u0441\u043e\u0432)    <\/div>     <\/div>  <p class=\"wp-block-paragraph translation-block\">\u0427\u0438\u043f\u0441\u044b \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f, \u043f\u0440\u043e\u0438\u0437\u0432\u0435\u0434\u0451\u043d\u043d\u044b\u0435 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e<strong> <a href=\"https:\/\/allpotatoes.com\/ru\/banana-chips-production-line\/\">\u043c\u0430\u0448\u0438\u043d\u044b \u0434\u043b\u044f \u0438\u0437\u0433\u043e\u0442\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f<\/a><\/strong>, \u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442\u0441\u044f \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u0441\u0442\u044c\u044e \u0443 \u043b\u044e\u0434\u0435\u0439. \u041e\u0434\u043d\u0430\u043a\u043e \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0431\u0440\u0435\u043d\u0434\u043e\u0432 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f \u0440\u0430\u0441\u0442\u0443\u0442 \u0438\u0437 \u0433\u043e\u0434\u0430 \u0432 \u0433\u043e\u0434, \u0432 \u0442\u043e \u0432\u0440\u0435\u043c\u044f \u043a\u0430\u043a \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0431\u0440\u0435\u043d\u0434\u044b \u0432\u0441\u0435\u0433\u0434\u0430 \u0438\u043c\u0435\u044e\u0442 \u043f\u043b\u043e\u0445\u0438\u0435 \u043f\u0440\u043e\u0434\u0430\u0436\u0438. \u041a\u0430\u043a\u0438\u0435 \u0444\u0430\u043a\u0442\u043e\u0440\u044b \u0432\u043b\u0438\u044f\u044e\u0442 \u043d\u0430 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u043f\u0440\u0438 \u043f\u043e\u043a\u0443\u043f\u043a\u0435 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f?<\/p>    <h2 class=\"wp-block-heading\" id=\"h-factors-affecting-the-purchase-of-potato-chips\">\u0424\u0430\u043a\u0442\u043e\u0440\u044b, \u0432\u043b\u0438\u044f\u044e\u0449\u0438\u0435 \u043d\u0430 \u043f\u043e\u043a\u0443\u043f\u043a\u0443 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f<\/h2>    <p class=\"wp-block-paragraph\">\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u044b \u043e\u043f\u0440\u043e\u0441\u0430 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442, \u0447\u0442\u043e \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438 \u0441\u0447\u0438\u0442\u0430\u044e\u0442, \u0447\u0442\u043e \u043f\u0435\u0440\u0432\u044b\u043c \u0443\u0441\u043b\u043e\u0432\u0438\u0435\u043c \u0445\u043e\u0440\u043e\u0448\u0438\u0445 \u0447\u0438\u043f\u0441\u043e\u0432 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0438\u0445 \u0432\u043a\u0443\u0441, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 32,15%. \u0412\u0442\u043e\u0440\u043e\u0435 \u0438 \u0442\u0440\u0435\u0442\u044c\u0435 \u043c\u0435\u0441\u0442\u043e \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0442 \u0437\u0434\u043e\u0440\u043e\u0432\u044c\u0435 \u0438 \u043f\u0438\u0442\u0430\u043d\u0438\u0435, \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0449\u0438\u0435 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e 22,1% \u0438 21,35%. \u0427\u0435\u0442\u0432\u0451\u0440\u0442\u043e\u0435 \u043c\u0435\u0441\u0442\u043e \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 \u0446\u0435\u043d\u0430, \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0449\u0430\u044f 12,3%. \u0421\u043d\u0438\u0437\u0443 \u0432\u0432\u0435\u0440\u0445, \u0431\u0440\u0435\u043d\u0434\u044b \u2014 5,85%; \u0443\u043f\u0430\u043a\u043e\u0432\u043a\u0430 \u2014 3,4%; \u0446\u0432\u0435\u0442\u0430 \u2014 1,3%. \u041c\u043e\u0436\u043d\u043e \u0432\u0438\u0434\u0435\u0442\u044c, \u0447\u0442\u043e \u0447\u0435\u0442\u044b\u0440\u0435 \u044d\u043b\u0435\u043c\u0435\u043d\u0442\u0430 \u2014 \u0432\u043a\u0443\u0441, \u0433\u0438\u0433\u0438\u0435\u043d\u0430, \u043f\u0438\u0442\u0430\u043d\u0438\u0435 \u0438 \u0446\u0435\u043d\u0430 \u2014 \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u043c\u0438 \u0443\u0441\u043b\u043e\u0432\u0438\u044f\u043c\u0438 \u0434\u043b\u044f \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0435\u0439 \u043f\u0440\u0438 \u043e\u0446\u0435\u043d\u043a\u0435 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430 \u0447\u0438\u043f\u0441\u043e\u0432.<\/p>    <figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chips-7.jpg\" alt=\"\"\/><figcaption>\u0447\u0438\u043f\u0441\u044b \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f, \u043f\u0440\u043e\u0438\u0437\u0432\u0435\u0434\u0451\u043d\u043d\u044b\u0435 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043c\u0430\u0448\u0438\u043d\u044b \u0434\u043b\u044f \u0438\u0437\u0433\u043e\u0442\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f<\/figcaption><\/figure>    <h2 class=\"wp-block-heading\" id=\"h-the-first-three-factors-to-consider-when-buying-potato-chips-are-taste-price-and-whether-you-want-to-eat\">\u041f\u0435\u0440\u0432\u044b\u0435 \u0442\u0440\u0438 \u0444\u0430\u043a\u0442\u043e\u0440\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u0442\u044c \u043f\u0440\u0438 \u043f\u043e\u043a\u0443\u043f\u043a\u0435 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f, \u2014 \u044d\u0442\u043e \u0432\u043a\u0443\u0441, \u0446\u0435\u043d\u0430 \u0438 \u0436\u0435\u043b\u0430\u043d\u0438\u0435 \u0435\u0441\u0442\u044c \u0438\u0445<\/h2>    <p class=\"wp-block-paragraph\">\u041c\u044b \u043e\u0431\u043d\u0430\u0440\u0443\u0436\u0438\u043b\u0438, \u0447\u0442\u043e \u043f\u0435\u0440\u0432\u044b\u0435 \u0442\u0440\u0438 \u0444\u0430\u043a\u0442\u043e\u0440\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0442 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438 \u043f\u0440\u0438 \u043f\u043e\u043a\u0443\u043f\u043a\u0435 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f, \u2014 \u044d\u0442\u043e \u0432\u043a\u0443\u0441, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 64,2%, \u0438 \u0446\u0435\u043d\u0430, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 39,6%. \u0416\u0435\u043b\u0430\u043d\u0438\u0435 \u0435\u0441\u0442\u044c \u0438\u0445 \u2014 38,7%. \u0421\u043d\u0438\u0437\u0443 \u0432\u0432\u0435\u0440\u0445, \u0431\u0440\u0435\u043d\u0434\u044b \u2014 30,2%; \u0445\u043e\u0440\u043e\u0448\u0438\u0435 \u043e\u0449\u0443\u0449\u0435\u043d\u0438\u044f \u2014 5,5%; \u043d\u043e\u0432\u0430\u044f \u0443\u043f\u0430\u043a\u043e\u0432\u043a\u0430 \u2014 18,9%; \u043f\u0438\u0442\u0430\u043d\u0438\u0435 \u2014 13,2%; \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u2014 11,3%; \u0438 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u0434\u0440\u0443\u0437\u0435\u0439 \u2014 4,7%. \u0422\u0440\u0438 \u043e\u0441\u043d\u043e\u0432\u043d\u044b\u0445 \u0444\u0430\u043a\u0442\u043e\u0440\u0430, \u0442\u0430\u043a\u0438\u0445 \u043a\u0430\u043a \u0445\u043e\u0440\u043e\u0448\u0438\u0439 \u0432\u043a\u0443\u0441, \u0440\u0430\u0437\u0443\u043c\u043d\u0430\u044f \u0446\u0435\u043d\u0430 \u0438 \u0436\u0435\u043b\u0430\u043d\u0438\u0435 \u0435\u0441\u0442\u044c, \u2014 \u044d\u0442\u043e \u043f\u0435\u0440\u0432\u044b\u0435 \u0442\u0440\u0438 \u0444\u0430\u043a\u0442\u043e\u0440\u0430, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0443\u0447\u0438\u0442\u044b\u0432\u0430\u044e\u0442 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0438 \u043f\u0440\u0438 \u043f\u043e\u043a\u0443\u043f\u043a\u0435 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f.<\/p>    <figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/allpotatoes.com\/wp-content\/uploads\/2020\/04\/potato-chips-4.jpg\" alt=\"\"\/><figcaption>\u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044c\u043d\u044b\u0435 \u0447\u0438\u043f\u0441\u044b<\/figcaption><\/figure>    <h2 class=\"wp-block-heading\" id=\"h-the-two-most-popular-potato-chips-flavors-are-original-and-tomato\">\u0414\u0432\u0430 \u0441\u0430\u043c\u044b\u0445 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u0432\u043a\u0443\u0441\u0430 \u0447\u0438\u043f\u0441\u043e\u0432 \u0438\u0437 \u043a\u0430\u0440\u0442\u043e\u0444\u0435\u043b\u044f \u2014 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u044c\u043d\u044b\u0439 \u0438 \u0442\u043e\u043c\u0430\u0442\u043d\u044b\u0439<\/h2>    <p class=\"wp-block-paragraph\">\u041e\u043f\u0440\u043e\u0441 \u0442\u0430\u043a\u0436\u0435 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442, \u0447\u0442\u043e \u0434\u0432\u0430 \u043b\u044e\u0431\u0438\u043c\u044b\u0445 \u0432\u043a\u0443\u0441\u0430 \u0447\u0438\u043f\u0441\u043e\u0432 \u2014 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u044c\u043d\u044b\u0439 \u0438 \u0442\u043e\u043c\u0430\u0442\u043d\u044b\u0439. \u0412\u043a\u0443\u0441 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u0438 \u0442\u043e\u043c\u0430\u0442\u043d\u044b\u0445 \u0447\u0438\u043f\u0441\u043e\u0432 \u0437\u043d\u0430\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u043f\u0440\u0435\u0432\u043e\u0441\u0445\u043e\u0434\u0438\u0442 \u0434\u0440\u0443\u0433\u0438\u0435 \u0432\u043a\u0443\u0441\u044b, \u0434\u043e\u0441\u0442\u0438\u0433\u0430\u044f 33,7% \u0438 32,5% \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0435\u043d\u043d\u043e. \u0410\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u0443\u044f \u0434\u0430\u043d\u043d\u044b\u0435 \u043e\u043f\u0440\u043e\u0441\u0430, \u043c\u044b \u0442\u0430\u043a\u0436\u0435 \u043e\u0431\u043d\u0430\u0440\u0443\u0436\u0438\u043b\u0438, \u0447\u0442\u043e \u0436\u0435\u043d\u0449\u0438\u043d\u044b \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0438\u0442\u0430\u044e\u0442 \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u044c\u043d\u044b\u0439 \u0438 \u0442\u043e\u043c\u0430\u0442\u043d\u044b\u0439 \u0432\u043a\u0443\u0441\u044b. \u0414\u043b\u044f \u043c\u0443\u0436\u0447\u0438\u043d, \u043f\u043e\u043c\u0438\u043c\u043e \u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0438 \u0442\u043e\u043c\u0430\u0442\u043d\u043e\u0433\u043e \u0432\u043a\u0443\u0441\u043e\u0432, \u0442\u0430\u043a\u0436\u0435 \u043b\u044e\u0431\u0438\u043c \u0432\u043a\u0443\u0441 \u0431\u0430\u0440\u0431\u0435\u043a\u044e.<\/p>","protected":false},"excerpt":{"rendered":"<p>Potato chips processed by potato chips making machine&nbsp;are welcomed by people. However, the sale of some brands of potato chips is increasing year by year, while some bands is always in terrible sale. What factors influence consumers to buy&nbsp;potato chips\uff1f Factors affecting the purchase of potato chips The survey results show that consumers believe that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[1],"tags":[557,88,596,86],"class_list":["post-668","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-chips","tag-machine","tag-making","tag-potato"],"_links":{"self":[{"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/posts\/668","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/comments?post=668"}],"version-history":[{"count":0,"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/posts\/668\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/media\/684"}],"wp:attachment":[{"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/media?parent=668"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/categories?post=668"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/allpotatoes.com\/ru\/wp-json\/wp\/v2\/tags?post=668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}