{"id":953,"date":"2020-04-27T02:51:52","date_gmt":"2020-04-27T09:51:52","guid":{"rendered":"https:\/\/allpotatoes.com\/?p=953"},"modified":"2024-03-29T15:54:46","modified_gmt":"2024-03-29T07:54:46","slug":"potato-chips-processing-plant","status":"publish","type":"post","link":"https:\/\/allpotatoes.com\/sw\/potato-chips-processing-plant\/","title":{"rendered":"T\u1ea1i sao khoai t\u00e2y chi\u00ean c\u1ee7a Lay\u2019s l\u1ea1i \u0111\u01b0\u1ee3c c\u00f4ng ch\u00fang y\u00eau th\u00edch?"},"content":{"rendered":"
\n \n
\n \n
\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n <\/div>\n \n
\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n
\n \n\n
<\/div>\n <\/div>\n <\/div>\n<\/div>\n \n\n
\n 4.5\/5 - (25 votes) <\/div>\n <\/div>\n\n

Since the listing of Lay\u2019s potato chips, it has been relying on advertising and creativity to continuously seize the market of young people, producing countless hot sale potato chips. Not only does Lay\u2019s have a powerful nh\u00e0 m\u00e1y ch\u1ebf bi\u1ebfn khoai t\u00e2y chi\u00ean<\/strong><\/a>, but the combination of marketing model and marketing strategy in the Chinese market can be regarded as a benchmark in the FMCG industry.<\/p>\n\n\n\n

\"\"
do b\u1edfi nh\u00e0 m\u00e1y ch\u1ebf bi\u1ebfn khoai t\u00e2y chi\u00ean<\/strong><\/figcaption><\/figure>\n\n\n\n

Chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a Lay\u2019s th\u00f4ng minh \u0111\u1ebfn m\u1ee9c n\u00e0o?<\/h2>\n\n\n\n

At the moment of consumption upgrading, more and more consumers are willing to pay for fresh things. The more high-value, high-style and even high-priced snacks, the more consumers will be interested in buying and sharing. Traditional snacks on supermarket shelves are hardly among them. Under such a large environment, Lay\u2019s has attracted more consumers through precise marketing to the target market and has become a famous brand in the snack circle. They pay great attention to the quality of Aardappelchipsfabriek<\/a><\/strong>, aiming to produce high quality potato chips to fully pleasure their customers.<\/p>\n\n\n\n

\"\"
\u0111\u01b0\u1ee3c ch\u1ebf bi\u1ebfn b\u1edfi nh\u00e0 m\u00e1y ch\u1ebf bi\u1ebfn khoai t\u00e2y chi\u00ean<\/strong><\/figcaption><\/figure>\n\n\n\n

Lo\u1ea1i h\u00ecnh ti\u1ebfp th\u1ecb c\u1ea7n ph\u1ea3i k\u1ebft h\u1ee3p<\/h2>\n\n\n\n

Hi\u1ec7n t\u1ea1i, video ng\u1eafn l\u00e0 xu h\u01b0\u1edbng kh\u00f4ng th\u1ec3 tr\u00e1nh kh\u1ecfi c\u1ee7a n\u1ed9i dung marketing. M\u1ed9t s\u1ed1 ng\u01b0\u1eddi c\u1ea3m th\u1ea5y r\u1eb1ng mi\u1ec5n l\u00e0 h\u1ecd c\u00f3 th\u1ec3 b\u1eaft k\u1ecbp xu h\u01b0\u1edbng thay \u0111\u1ed5i c\u1ee7a marketing, h\u1ecd c\u00f3 th\u1ec3 chi\u1ebfm v\u1ecb tr\u00ed thu\u1eadn l\u1ee3i trong n\u1ed9i dung marketing. Th\u1ef1c t\u1ebf, \u0111\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t hi\u1ec3u l\u1ea7m ph\u1ed5 bi\u1ebfn.<\/p>\n\n\n\n

T\u1eeb qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng truy\u1ec1n th\u1ed1ng \u0111\u1ebfn h\u00ecnh \u1ea3nh, H5, crossover, c\u1ea5y IP, th\u1eadm ch\u00ed video ng\u1eafn ho\u1eb7c phim ng\u1eafn, h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb \u0111\u00e3 ph\u00e1t tri\u1ec3n. Tuy nhi\u00ean, v\u1eabn c\u00f2n nhi\u1ec1u ng\u01b0\u1eddi s\u1eb5n s\u00e0ng chi ti\u1ec1n cho qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u ch\u00ednh th\u1ee9c v\u00e0 qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng. M\u1eb7c d\u00f9 h\u00ecnh th\u1ee9c n\u1ed9i dung marketing \u0111ang thay \u0111\u1ed5i, b\u1ea1n kh\u00f4ng th\u1ec3 m\u00f9 qu\u00e1ng theo \u0111u\u1ed5i n\u00f3. H\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb l\u00e0 m\u1ed1i quan h\u1ec7 b\u1ed5 sung, v\u00e0 r\u1ea5t kh\u00f3 \u0111\u1ec3 thay th\u1ebf l\u1eabn nhau.<\/p>\n\n\n\n

C\u00e1c lo\u1ea1i n\u1ed9i dung marketing<\/h2>\n\n\n\n

Content marketing can usually be divided into three different types, the brand’s official advertising BGC, influential stars and PGC for the overall content of KOL, and UGC. In the promotion of new products, Lay\u2019s is also step by step, paving different types of content at different times, different platforms and different channels. They aim to create a combination of marketing.<\/p>\n\n\n\n

T\u1ea1i sao khoai t\u00e2y chi\u00ean v\u1ecb Matcha l\u1ea1i ph\u1ed5 bi\u1ebfn?<\/h2>\n\n\n\n

L\u1ea5y v\u00ed d\u1ee5 l\u00e0 khoai t\u00e2y chi\u00ean v\u1ecb matcha, to\u00e0n b\u1ed9 k\u1ebf ho\u1ea1ch ho\u1ea1t \u0111\u1ed9ng r\u1ea5t \u0111\u1ea7y \u0111\u1ee7. Trong th\u00f4ng tin ch\u00ednh th\u1ee9c c\u1ee7a BGC, c\u00f3 h\u01b0\u1edbng \u0111i v\u00e0 phong c\u00e1ch m\u1edbi, \u0111\u00f3 l\u00e0 y\u00eau th\u00edch h\u01b0\u01a1ng v\u1ecb m\u00f9a xu\u00e2n. Sau \u0111\u00f3, c\u00e1c ng\u00f4i sao \u0111\u00e3 ph\u00e1t h\u00e0nh tin t\u1ee9c m\u1edbi nh\u1ea5t v\u1ec1 s\u1ea3n ph\u1ea9m m\u1edbi tr\u00ean Weibo \u0111\u1ec3 t\u1eadn d\u1ee5ng \u1ea3nh h\u01b0\u1edfng c\u1ee7a c\u00e1c ng\u00f4i sao n\u1ed5i ti\u1ebfng nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n

No matter how smart the marketing method is, it is also important to have a professional nh\u00e0 m\u00e1y ch\u1ebf bi\u1ebfn khoai t\u00e2y chi\u00ean<\/a><\/strong>. A growing number of people begin to start potato chips business to obtain high profit.<\/p>","protected":false},"excerpt":{"rendered":"

Since the listing of Lay\u2019s potato chips, it has been relying on advertising and creativity to continuously seize the market of young people, producing countless hot sale potato chips. Not only does Lay\u2019s have a powerful potato chips processing plant, but the combination of marketing model and marketing strategy in the Chinese market can be regarded as a benchmark in the FMCG […]<\/p>\n","protected":false},"author":1,"featured_media":956,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ai_generated_summary":"","footnotes":""},"categories":[1,14],"tags":[],"class_list":["post-953","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-industry-analysis"],"_links":{"self":[{"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/posts\/953","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/comments?post=953"}],"version-history":[{"count":0,"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/posts\/953\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/media\/956"}],"wp:attachment":[{"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/media?parent=953"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/categories?post=953"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/allpotatoes.com\/sw\/wp-json\/wp\/v2\/tags?post=953"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}