如何抢占土豆片市场?

目前,原味和黄瓜味在市场中占据最高份额,并拥有许多忠实粉丝。同时,经典和原味土豆片正在被研发进入新市场,以满足消费者多样化的需求。
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The potato chips have always been popular in the snack market, and many companies continue to design new potato chips. Aiming at the huge growth potential of potato chips market, Orion launched two types of thin potato chips with high good price, that is, classic original flavor and fresh cucumber flavor. Prior to this, Orion focused on the thick potato chips market and maintained its growth for 13 years. Having a professional 土豆片加工厂 is also one of their advantages.

随着对土豆片的强烈需求,零食市场持续繁荣。

The current annual output value of China’s snack industry has reached 2,215.6 billion yuan. It is expected that by 2020, the total output value of the domestic snack industry will reach a peak of 3 trillion yuan. Among the snack foods, the puffed category is one of the most negligible categories. Relevant data show that the sales volume of China’s expanded food market in 2018 was 19.7 billion yuan, a year-on-year increase of 4.9%. It is estimated that in the next five years, the annual growth rate of puffed food can be maintained at about 2.5%. It can be seen that the classic representative of puffed food has a lot of room for growth in the future, which will also promote the development of 薯片加工厂.

薯片

开发不同口味的土豆片

在多样化消费者需求的背景下,企业还需要加快不同类型土豆片的开发。良好的口感是非常重要的。目前,原味和黄瓜味在市场中占据最高份额,并拥有许多忠实粉丝。同时,经典和原味土豆片正在被研发进入新市场,以满足消费者多样化的需求。

薯片

哪些因素影响消费者购买土豆片?

研究发现,影响消费者购买土豆片的因素不仅是口味,还包括产品的性价比。如果对市场进行调查,会发现90克土豆片的价格甚至比70到75克的土豆片略便宜。

Regardless of which flavors of potato chips are produced, professional potato chips processing machines are indispensable. Enterprises should consider comprehensively when purchasing equipment and choose the machine that suits them.

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