The potato chips have always been popular in the snack market, and many companies continue to design new potato chips. Aiming at the huge growth potential of potato chips market, Orion launched two types of thin potato chips with high good price, that is, classic original flavor and fresh cucumber flavor. Prior to this, Orion focused on the thick potato chips market and maintained its growth for 13 years. Having a professional Fábrica de processamento de batatas chips is also one of their advantages.
O mercado de snacks continua a prosperar com forte demanda por batatas chips
The current annual output value of China’s snack industry has reached 2,215.6 billion yuan. It is expected that by 2020, the total output value of the domestic snack industry will reach a peak of 3 trillion yuan. Among the snack foods, the puffed category is one of the most negligible categories. Relevant data show that the sales volume of China’s expanded food market in 2018 was 19.7 billion yuan, a year-on-year increase of 4.9%. It is estimated that in the next five years, the annual growth rate of puffed food can be maintained at about 2.5%. It can be seen that the classic representative of puffed food has a lot of room for growth in the future, which will also promote the development of fábrica de processamento de batatas chips.
Desenvolver diferentes sabores de batatas chips
No contexto de demanda diversificada dos consumidores, as empresas também precisam acelerar o desenvolvimento de diferentes tipos de batatas chips. Um batata chip de bom sabor é importante. Atualmente, os sabores original e de pepino representam a maior fatia do mercado, e possuem muitos fãs fiéis. Ao mesmo tempo, as batatas chips clássicas e originais estão sendo pesquisadas e desenvolvidas para novos mercados, a fim de atender às diversas necessidades dos consumidores.
Quais fatores influenciam os consumidores a comprar batatas chips?
O estudo constatou que os fatores que influenciam os consumidores a comprar batatas chips não são apenas o sabor, mas também a relação custo-benefício do produto. Se você realizar uma pesquisa de mercado, descobrirá que o preço de 90 gramas de batatas chips é até um pouco mais barato do que o preço de batatas chips de 70 a 75 gramas.
Regardless of which flavors of potato chips are produced, professional potato chips processing machines are indispensable. Enterprises should consider comprehensively when purchasing equipment and choose the machine that suits them.
